A practical checklist for building pitch and sales decks that actually convert. This guide breaks down the non-negotiables every strong deck follows, from structure and clarity to proof, consistency, and next steps, whether you’re creating a short pitch or a 40-slide corporate playbook.

Most presentations lose attention within minutes, not because the content is weak, but because the design gets in the way. This article outlines the design principles leaders use to keep their audience focused and their message clear.

Your first logo doesn’t need to be perfect, it just needs to get you started. Here’s how to know when it’s time to move from DIY to professional branding, and why scrappy beginnings are more powerful than you think.

Your brand colours do more than look pretty - they shape trust, loyalty, and how your audience feels about you. Here’s a breakdown of what each colour really means in branding.

When I was made redundant, I didn’t panic, I pivoted. This blog post shares how losing my job gave me the clarity (and push) I needed to launch Pronto Studio, and why redundancy might be the best thing to ever happen to your creative career too.